EMAIL MARKETING
& SOCIAL MEDIA
Did you know that email has the highest conversion rate of all online platforms?
This means the percentage of sales from your email audience is higher than your social media and other channels.
Using your social media and website to promote subscribing to your email database, rather than directly to a purchase, is the best way to keep a hold of your audience. Social media platforms come and go, and their rates and algorithm ride the same wave. When you have email subscribers, you have a database you'll never lose. Email isn't a fad. Email allows you to engage with your audience directly, and even by segmenting audiences you can connect with different demographics in a way that deepens the trust they have with you and your business.
I love to create engaging and insightful content that businesses' communities want to interact with and share with others. If you want to increase brand exposure, authenticity and sales, you need to have good, compelling and share-worthy content online.
I can help you to collate and organise data, set up your email marketing, create pop-ups and landing pages, integrate your email marketing across all digital platforms (and through footfall if you want to get real fancy in-store), and of course, create beautiful and engaging emails to schedule and send to your audience.
Your social media channels need to be aligned with your email and website marketing for consistency. When all online channels are integrated your email database GROWS (resulting in loyal customers)! I can assist with platforms including Facebook, Instagram, Twitter, YouTube and TikTok.
WEBSITE DESIGN
Don't contradict your brand with a poorly written and designed website.
Click here to see website examples.
(this website was also created by yours truly)
In addition to website building, I LOVE writing blogs, with SEO ranking in mind, of course!
LOGOS
Logos trigger emotions, you know? How many times have your children cried when driving past the Golden Arches?
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PRINT MATERIAL
Your print material should feel like presents that people don't want to regift (unless it's actually a gift voucher).
Print services include magazines, brochures, flyers, vouchers, business cards etc.
Print services include magazines, brochures, flyers, vouchers, business cards etc.
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ANIMATED GIFS
A GIF offers less commitment than video but keeps your attention longer than a photo. Sounds like something from my journal.
HAND DRAWN ART
It's nice to have something created by hand in a digital world. Since I enjoy painting and drawing, I can offer this to you too. The below are hand-painted maps which I scanned and Photoshopped for magazines.
PHOTO AND FILM
If you haven't got a budget for photographers and videographers, I'm happy to include these services. NB, I am not an expert in these two fields - however, I have had to take photos and videos for numerous clients and employers and am happy to do this for you too!
